Managing and Improving Customer Service Process Certificate

Customer Care is integral to the success of any business. The quality of the relationship and reputation your business has among your customers can determine the success or failure of your enterprise. This course will help you understand how to effectively interact with your customers to ensure they receive the highest levels of care and service, which will positively enhance your prestige and your profits. Many organisations believe they are providing excellent customer service, but shocking statistics about consumer’s actual satisfaction levels with their customer experience tell a very different story. Providing the time, effort and investment necessary to drive excellent customer care will create a corresponding improvement in your company's public perception, an increase in brand awareness and keep your finger firmly on the pulse of what you need to know.

The content of this course is designed for individuals and companies that want to connect with their customers in a mutually beneficial way, to improve the service delivery while measuring and enhancing customer loyalty. The correct application of the knowledge and tools delivered in this course has the potential to increase revenue and market share to help ensure long term business success. Understanding how to continuously improve your services and products and see things from a customer-centric perspective is priceless when it comes to business longevity and profitability.

This course is based on up-to-date scientific research and studies that have probed into the core of customer care in the modern business world. All of the information has been synthesised into an easy to learn format that can be digested at a pace most suitable to the reader. The course includes not only proven methods to increase the efficiency and effectiveness of your customer care, but also delves into where most companies go wrong in their approaches to help you avoid expensive mistakes. You will be presented with immediately actionable information that will boost your business and demonstrate you care about your customers. This course is comprised of practical tools and information, real life examples and exercises, tests and worksheets to evaluate your understanding of the knowledge you learn. The course is broken down into 5 modules, with information presented in a logical and easy to follow manner.

In this course, you will learn:

• The benefits and value of good customer service
• How to use customer feedback to improve your service
• How to tangibly measure customer loyalty
• How to assess and improve your current customer service processes
• How the quality of your customer care influences the customer's experience and impression
• Effective strategies for handling customer service problems
• How to continually develop your customer services
• The role that feedback and monitoring plays in establishing a customer care framework
• What service level agreements are and how to develop them

The practical knowledge you will gain from this course can be applied to any business. Completing this course will allow you to assess and dramatically improve your customer care strategies, increasing the positive public perception, profitability and prosperity of your company.

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